Yeah, right, so uh we were based out of India but we were managing clients from all over the world, amazon, europe amazon India. So we were managing all locals, so it was no longer restricted to just one marketplace like french. So it was restrict, it was like expanded to all and I was at some point managing all the different locals but my role or in terms of the structuring overall, there were two main teams, one was beyond boarding side and the other one was optimization side. So the onboarding side was more involved in kind of uh educating the sellers who would then manage the advertising on their own and we will have to reach out to them because like through their emails through their phones, we will educate them on the advertising and sometimes even tell them how it can be beneficial and get them to start advertising with amazon. And then there was the optimization team that would be more in depth, but that would be some external support for the clients. So in terms of the KPI s uh Major KPI for us was uh it used to change, but initially it was to get more and more sellers onto the platform so that they try the amazon advertising. Uh, so like at this point as well, amazon continues to provide some some free credits to begin with when somebody has not really launched their first advertising campaign. So like in amazon, if you're starting out in amazon UK, for instance, for the first amazon would provide 5 euro it might have changed. Now. It used to be the case. So, So we used to kind of prepare campaigns for the advertisers. We would provide 60 days on voting, where we would hand hold them, we would have some codes and then we would get them to activate those campaigns. So that was one of the KPI is to get the advertisers to try the amazon advertising and activate. And the the year later it would change to retention that we would have to get the, get the advertisers, the seller's slash sellers, sometimes agencies to continue with the advertising. So yeah,
Thanks,
George
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