I think Lee said that at the beginning long gone are the days where you got a bag within a bag, right. And Mr. Consumer throw away. Uh, so some of the things that we've seen within refurbished as a sort of general rule of thumb, you can use a brown just as a standard brown recyclable box.Right? Often the new packaging gets damaged. It's also, essentially one of the reasons why the product is available as refurbished anyway. But if you start to think about how can you add value to your brand we've since the flight, you can add small seats, right? The packaging. So inside the box and you have to water that or take the, take the seeds off, put them on top of, uh, a, uh, a pad, uh, to be able to grow those.And you can actually grow flowers from the packaging. We've also seen packaging used in a way that, okay, so you have recycling, this is recyclable. This is, uh, you could do this with the packaging, but also tons of different users. So suggestion, Hey, instead of throwing this box away, why don't you keep it and store things in it? Or why don't you use it to make this or to paint pictures with your children? So just getting that creativity going, turning, what is. Just a standard old box into something that can be much more. And of course, including your branding on the inside of that packaging, if you think about when you buy a new product, I think I know, obviously you've talked about this a lot before George, and obviously it's a big, big segment on your, on your website.Yeah. Actually invoking an emotion. When that customer first opens your product and sees your product, if you're going to give them something like, Hey, a refurbished product, this is a, this is a price conscious products for a price conscious consumer. If you can then add something in that to make them say, wow, suddenly it's much more than that. Oh, I bought this because it was cheaper. And I think that can be super powerful for brand owners. Yeah, I should love some of those little ideas and some great little tips. It could even kind of. Sketching something, you get up a sketched out tree or something like that already on the inside of the box. And it encourages an activity for people to be able to paint it in with our kids, something along those lines. And again, for me, like you said, there use this box for this, encouraged them to keep the box, get a second, use that a bit, which should tie in nicely to those who are more conscious. And it also keeps you as your brand front of mind.
Thanks,
George
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