how important do you think it is right now for any seller of any size to be automating task within their Amazon business? Yeah, I mean, it's it needs to be a Ah, massive priority in cellars businesses. Because obviously, when you're running a startup, you know, you're just kind of kicking off your entrepreneurial journey, be it through FDA. Really, really anywhere else. You want to set up that foundation in your business, first and foremost since and sometimes there's gonna be a lot of moving pieces. Things aren't gonna be as formalised just yet, But once you have that foundation, you need to look at your time and use it extremely selectively on and really focus on high value activity activities and driving up your effective hourly rate. You know what your quantifying the value of your time as And that's where I said for us, we fall in that pocket when when sellers here that that word automation. It's a really solid buzz word. And for good reason. You know, you're really thinking about OK, how do I safeguard my time? But then how do I also get a disproportionate benefit and the activities I'm deploying in my business.
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